Copywriting & content careers — India (remote-first)

Responsibilities

• • Clarify objective, audience, proof, and constraints in brief intake; flag gaps before drafting.
• • Structure web and landing pages for clarity and conversion; collaborate with design when scoped.
• • Deliver B2B/tech narratives that respect compliance and reviewer feedback.
• • Support performance channels (social, paid, email) and iterate with data when available.
• • Own long-form (case studies, articles) with outline alignment and headline discipline.
• • Apply voice guidelines consistently; escalate scope creep professionally.

Requirements

• • 2–5+ years agency or in-house copywriting; portfolio across web, ads, and long-form.
• • Exceptional English (UK/US spelling per client); strong micro-copy judgement.
• • Comfort collaborating with designers, strategists, and clients on accounts.
• • Familiarity with Google Docs/Word; Notion, Slack, CMS or Figma comments a plus.

Nice to have

• • SaaS, fintech, or regulated categories.
• • AI tools used only as assistive — final work accurate, original, and client-safe.

Responsibilities

• • Run audits, pillars, editorial calendars, and distribution logic.
• • Clarify positioning, value props, messaging hierarchies, and differentiation.
• • Build journey and funnel views that tie channels to conversion goals.
• • Facilitate discovery workshops and present recommendations to marketing leaders.
• • Brief delivery teams with artefacts that reduce misaligned drafts.

Requirements

• • 3–6+ years in content strategy, brand planning, or integrated marketing strategy.
• • Portfolio: strategy decks, voice guidelines, calendars, or journey maps (sanitised OK).
• • Strong remote facilitation; commercial sense (pipeline/revenue framing).

Nice to have

• • B2B technology or complex services.
• • Comfort with SEO and paid media collaboration.

Responsibilities

• • Turn strategies into quarterly themes, nurture plans, and calendars.
• • Draft and refine long-form, newsletters, and repurposed webinar/podcast assets.
• • Partner on email/CRM journeys with growth or client teams.
• • Support SEO topics and outlines; avoid thin or generic filler.
• • Maintain style, linking, and disclosure standards; version for approvals.

Requirements

• • 2–4+ years in content marketing, editorial, or brand journalism.
• • Samples of newsletters, ebooks, or multi-part campaigns.
• • Strong deadline and parallel-workstream management.
• • ESP and CMS basics; collaborative docs.

Nice to have

• • B2B or tech vertical experience.
• • HubSpot/Mailchimp or similar.

Responsibilities

• • Synthesise interviews, surveys, reviews, and desk research into personas and hooks.
• • Run competitor and category scans for positioning and content gaps.
• • Deliver website and messaging audits with clear recommendations.
• • Support keyword/topic clusters feeding editorial and SEO plans.
• • Produce decks, memos, and spreadsheets; cite sources and flag limitations.

Requirements

• • 1–3+ years in insights, research support, content strategy support, or marketing analytics; strong graduates with portfolios considered.
• • Clear written English; pattern-spotting and healthy scepticism of weak sources.
• • Comfort with SEO/SERP tooling and spreadsheets; GA/Search Console basics a plus.

Nice to have

• • Experience supporting pitch or renewal research.

Responsibilities

• • Draft and revise copy per briefs and voice guidelines.
• • Participate in critiques and apply feedback within agreed rounds.
• • Maintain references, version notes, and source hygiene.
• • Support seniors on research summaries and outline execution.

Requirements

• • 1+ years agency, in-house, or a standout freelance/portfolio path.
• • Portfolio showing structure, clarity, and at least two verticals or formats.
• • Meticulous grammar; openness to feedback and deadlines.

Nice to have

• • Basic SEO on-page awareness.
• • Second language for transcreation-adjacent work.

Responsibilities

• • Deliver agreed slices of copy on calendar with senior review.
• • Join stand-ups or async updates as defined per account.
• • Flag capacity and risks early; maintain revision hygiene.

Requirements

• • 2+ years copywriting experience with published samples.
• • Predictable IST overlap (core hours agreed upfront).
• • Own laptop, stable connectivity, and professional written English.

Nice to have

• • Experience in B2B or performance marketing copy.

Responsibilities

• • Line-edit and proof to house style and client voice.
• • Track changes and resolve comments cleanly in collaborative docs.
• • Flag factual or compliance risks to the lead.

Requirements

• • 2+ years editing marketing or journalistic content in English.
• • Strong grasp of grammar, punctuation, and inclusive language norms.
• • Comfort with fast turnarounds when campaigns spike.

Responsibilities

• • Build ICP-aligned prospect lists with verified paths to buyers.
• • Run personalised LinkedIn, email, call, and WhatsApp outreach where appropriate.
• • Book discovery calls; capture notes and next steps in CRM.
• • Learn how we scope projects and retainers without over-promising.

Requirements

• • MBA/BBA/Marketing, communications, literature, or equivalent; graduates welcome.
• • Clear written English; resilient and organised.
• • Interest in how brands buy creative, SEO, and content services.

Nice to have

• • Prior internship in sales, media, or agencies.

Responsibilities

• • Complete supervised writing tasks across ads, social, and web snippets.
• • Participate in critiques and revise within agreed rounds.
• • Maintain research notes and source links for claims.

Requirements

• • Final-year or recent graduate in English, communications, marketing, or related.
• • Portfolio or writing samples (academic or spec work welcome).
• • Weekly IST overlap for reviews with your mentor.

Responsibilities

• • Desk research under senior guidance with sourced notes.
• • Assist with screenshot audits and messaging inventories.
• • Prepare tidy appendices for strategist and copy handoffs.

Requirements

• • Undergraduate or postgraduate in business, economics, literature, or marketing.
• • Attention to detail; comfortable with English summaries.
• • Interest in SEO tools and structured research (training provided).

Responsibilities

• • Build and QA campaigns in the ESP (lists, segments, merge tags, UTMs, preference centres).
• • Apply test plans (subject, preview, timing) and document learnings.
• • Coordinate with copywriters on voice, claims, and compliance for regulated categories.
• • Monitor bounces, spam complaints, and domain reputation basics; escalate anomalies.
• • Report on opens, clicks, and downstream conversions where tracking exists.

Requirements

• • 2+ years hands-on email marketing (agency, SaaS, or ecommerce).
• • Strong ESP literacy (HubSpot, Mailchimp, Brevo, Customer.io, or similar).
• • Meticulous QA habits; comfortable with HTML-email limitations and mobile preview.
• • Clear written English for briefs, client updates, and run-of-show documentation.

Nice to have

• • Litmus/Email on Acid or similar; DMARC/SPF/DKIM familiarity.
• • Experience with India-first compliance and unsubscribe/preference norms.

Responsibilities

• • Map journeys to funnel stages, ICPs, and sales handoffs; document entry/exit rules.
• • Draft journey briefs for copy; implement automations, waits, branches, and goals in CRM/MAP.
• • Partner with sales on SQL definitions, meeting booked states, and recycle paths.
• • Run nurture experiments (messaging, cadence, channel mix) with clear hypotheses.
• • Maintain naming conventions, audit trails, and consent-aware sends.

Requirements

• • 2+ years in lifecycle, marketing automation, or demand-gen operations.
• • Hands-on with at least one MAP/CRM pairing (e.g. HubSpot, Zoho, Salesforce + Pardot, etc.).
• • Comfort translating pipeline metrics (MQL, SQL, velocity) into programme changes.
• • Structured communicator; strong stakeholder hygiene with sales and leadership.

Nice to have

• • Lead scoring or intent-signal experience.
• • Familiarity with webinar and event follow-up nurtures.

Responsibilities

• • Facilitate GTM discovery: problem, category, competition, pricing narrative, and proof plan.
• • Build launch calendars, message hierarchies, and internal enablement (one-pagers, talk tracks, FAQs).
• • Align web, email, paid, social, and outbound plays around a single story and CTA set.
• • Define success metrics, tracking, and post-launch retros with clear owners.
• • Coordinate with client stakeholders or our new-business team on pitch-to-delivery continuity.

Requirements

• • 4+ years in product marketing, GTM, or integrated B2B marketing roles.
• • Portfolio of launches, repositioning, or vertical plays (sanitised decks welcome).
• • Strong workshop facilitation and executive-ready storytelling.
• • Comfort operating across strategy, creative, and ops without dropping dependencies.

Nice to have

• • SaaS or complex B2B services GTM experience.
• • Partner/channel GTM or ecosystem motion exposure.

Responsibilities

• • Research accounts and buyers; craft personalised hooks tied to our services (copy, content, strategy, research).
• • Run multi-touch sequences with clear compliance and opt-out handling.
• • Book qualified meetings; pass crisp notes, assets viewed, and objections to closers.
• • Maintain CRM hygiene (stages, owners, activity) and weekly pipeline hygiene.
• • Hit agreed activity and meeting-quality targets; iterate messaging from feedback.

Requirements

• • 1–3+ years in SDR/BDR, agency new business, or inside sales (B2B preferred).
• • Excellent written English and confident phone presence.
• • Organised, resilient, and curious about how brands buy creative and performance services.
• • Comfort with LinkedIn Sales Navigator, sequencing tools, or similar.

Nice to have

• • Experience selling or booking meetings for marketing/creative services.
• • Basic understanding of SEO, content, and conversion copy value props.

Responsibilities

• • Build quarterly demand plans with budgets, experiments, and funnel targets.
• • Coordinate landing pages, forms, tracking, and attribution basics with ops/analytics.
• • Brief and review creative for ads, landing pages, and nurture touchpoints.
• • Run weekly pipeline reviews with outreach and leadership; reallocate spend and messaging.
• • Document playbooks (ICP, angles, offers, kill criteria) for repeatable execution.

Requirements

• • 3+ years in demand gen, growth marketing, or performance-led B2B marketing.
• • Hands-on with ads platforms (LinkedIn/Meta/Google) and marketing analytics basics.
• • Strong prioritisation; can balance speed, quality, and learning velocity.
• • Excellent communication with creative teams and commercial stakeholders.

Nice to have

• • ABM list-building and account scoring experience.
• • Marketing ops (tags, UTM governance, CRM campaigns) familiarity.

Responsibilities

• • Build and refresh target-account lists with tiering, intent signals, and exclusion rules.
• • Design plays (1:few / 1:many) across email, LinkedIn, direct mail analogues, and events.
• • Coordinate bespoke research snippets and proof points for priority accounts.
• • Align with sales on meeting goals, account plans, and follow-up sequences.
• • Measure engagement by account and programme; recommend pivots quickly.

Requirements

• • 2+ years in ABM, strategic demand, or field marketing coordination.
• • Experience with account selection, personalisation at scale, and sales alignment rituals.
• • Strong project management; comfortable juggling many accounts and deadlines.
• • Excellent English for briefs, account plans, and executive summaries.

Nice to have

• • 6sense, Demandbase, ZoomInfo, or similar ABM tooling exposure.
• • Experience in services or agency GTM motions.